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01480 495200
Website Design & Development

Web Design, Website Re-design & Web Development

Designing a great web site is an important part of developing a successful online business. An attractively designed website that is accessible, usable, easy to navigate and well optimised for internet search engines, attracts visitors and drives business. A visually appealing site with a distinct identity gives your company credibility and builds a lasting impression on the visitor, encouraging brand recall and repeated visits to the site.

Our Solutions

We have a dedicated team of talented web designers that can create attractive websites or lend a professional look-and-feel to existing websites, ensuring visitors can quickly find what they want. Our team approaches each project as a unique project, working with each client to understand their individual needs and business goals. Our expertise in a large suite of software languages, technologies, hosted and customised solutions mean that your website will be equipped to meet your specific requirements. Having adopted an innovative approach to integrate web designing elements such as logos, layout, flash animations, eye-catching graphics and easy navigation, we ensure that your site has its own distinctive identity.

Planning a successful website requires all aspects of the website lifecycle to be considered as follows:

The process starts with your online strategy which is created from your goals for the website, understanding the needs of the target market along with the functional and design requirements. The website can then be designed and built. Once published online the website can be promoted and marketed both online and offline. The key ingredient to the success of any website marketing campaign is to track and measure the performance of the website and then use this data to feed back into the online strategy to constantly refine and optimise the campaign, enabling the best return on investment (ROI) to be achieved.

We have expertise in the following internet applications:

Website Design

Our experienced team of graphic artists create custom designed websites and highly skilled web developers transform the design into a fully built professional website. All our website projects are quoted on a fixed price basis following an initial meeting to fully understand your needs. If during the project, you wish to make any changes to the original requirements, we will quote for the work before it takes place and only go-ahead after you have given your approval.

Popular functionality we build into websites includes CMSs (Content Management Systems), News Management modules, Blogs, embedded videos, Photo Galleries (with light box effect), Flash/animated effects and presentations.

Take a look at our Portfolio showing several examples of the quality of our designs: POLAR Portfolio

Website Content Management Systems

Many of our websites now include a CMS (Content Management System) to allow the site owners to update their website as often as they wish and from any computer on the internet without the need for any special software. CMSs allow content to be updated (text, images, documents, videos, etc), new pages to be added which automatically updates the navigation throughout the website, news and blog management and much more.

Internet Applications, Intranet/Extranets & Custom Databases

Whether it is an intranet/extranet, a custom database application or a requirement with a complicated workflow, we have the expertise and experience to deliver these solutions. We are are to assist with development of a Functional Requirements Specification (FRS) for your application. In addition, we can create a prototype where you can view each page of the application from both the users side and the back office before full programming takes place, saving potentially costly changes during the programming stage.

Ecommerce Applications

We develop simple to complex, “out of the box” to customised ecommerce applications. You define the situation, we will create the solution. We have integrated various popular shopping carts, CMS applications and payment gateways with client websites. Our team specialises in integrating open source shopping carts.

Creative Services In addition to the applications or complete website projects, our clients often seek our creative team’s help with design services for requirements such as:

  • Internet Banners
  • Logo Design
  • Online Newsletters
  • Flash Components and Applications
Not sure what you want...no problem!
To find out how POLAR can help your business, call Gennaro or his team for free advice on 01480 495200 or email: info@POLARthewebpeople.co.uk